HOME OF CLASSICS

HOME OF CLASSICS

We sent Anna and Maria to Paris for 24 hours to attend an Adidas event. On the occasion of Adidas' newest collection, 'Home of Classics', Adidas hosted an exclusive pop-up launch in Paris entitled "Carte Blanche". Come along - take a trip to Paris!

HOME OF CLASSICS

The collection consists of 10 iconic silhouettes from Adidas, which have been re-designed in an all-white design. The Home of Classics collection includes classics such as the Superstar, Continental 80, AR Trainer, Supercourt, Stan Smith, SC Premiere, Torsion, Supercourt RX, Nizza and Rivarly.

LIVE FROM PARIS

When we arrived at the hotel in Paris, there was an envelope for both of us with our names on it. In the envelope was a key and a 'notice' that we should bring this key to the event later that evening.

CARTE BLANCHE

We arrived at the big event, where over 1,000 people were invited from different countries in Europe. The key was to a 'changing room', where you could open a locker and enjoy a pair of sneakers from the new Home of Classics collection. We were lucky enough to get a pair of 'Supercourt' - really cool sneakers that are also super comfortable to wear.

With our brand new Supercourt, we were ready to take CARTE BLANCHE!

DRAFT

La Draft is a concept where they reuse materials to create something new! In the pictures you can see classic Adidas clothes that have been given new life. Instead of throwing away, you should recreate and reuse. Yeesss - we love the concept!

"Feel free to experience the white"

OVER AND OUT

THANK YOU Adidas for the coolest event!
The Home of Classics collection lands in dr. Adams on 01.06.2019.

ADIDAS

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